Future of Experiential
80% of attendees report that live demonstrations and free samples have a significant impact on their purchasing decision. Experiences are simply an effective way to get brand message across to their audience.
70% of users become regular customers after an experiential event marketing that targets the right audience. More than half of African population are still offline, how do brand target and engage this audience?
75% of companies with event budgets between $50-100 million say they expect more than 5:1 ROI when executing experiential events. Experiential is not likes or clicks. It is an experience that creates impactful memories.