There are many ways to spend a marketing campaign budget. Companies may choose to spend their funds on advertising, while others may choose to invest in online or offline events and promotions. Some companies choose to focus on…
If you’ve ever asked yourself, "Should I hire an Experiential Marketing agency for my growing brand?" This article is for you 👇 The first question that comes up when it comes to hiring a marketing agency is, of course,…
Influencers are the new celebrities. They post pictures, videos, and snippets of their lives on social media that are followed by millions of people. Influencers are not just famous for their looks or talent but also for their ability…
What is Product Validation? Product validation is the consideration of the amount of demand that exists for our product/service in a specific market. It’s relevant to validate our products at the early stages of the entrepreneurial process to make sure…
Every business starts with a purpose and vision. Why did we start DOINGSOON? We shared some in our about page but to give more context to it is by understanding digital transformation Nigeria. But before we dive into that, these…
If you are launching your new product or service to the market, it’s important to have a solid marketing plan. Before you can create your product launch marketing, you need to define your goals. What will success look like at the…
As a startup, you need to develop a marketing plan to boost the visibility of your business, establish a digital marketing presence through strategic positioning and promote your business. Everyone wants more signups, users, and subscribers. But the problem lies…
Brand Ambassadors are often conceived as “key salesmen”. In addition to contacting every possible buyer, they are also the ones in charge of portraying a positive image of the product or service. What do you think of when you hear…
Many customers have had a difficult time in 2020, and they’re looking for the brands that they’ve stuck by to support them and help make 2021 much better. The good news is that Forrester predicts that 25% of brands will have significant…
Experiential marketing, or engagement marketing, is a marketing strategy that encompasses a consumer’s experience with a brand, product or service, inviting and encouraging their direct participation through an activity that is not only fun but promotional. This direct engagement allows…