Product Launch In Nigeria and Their Inspiration Designs
A Product Launch Design is a way of organising the presentation of a product. It can be done in a variety of ways. You need something that grabs your customers’…
Influencer Marketing vs Community Marketing
Influencer marketing and community marketing are two important marketing strategies that are often confused with each other. In this article, we will explain what they are, how they differ,…
The Art of Connecting Your Brand To Customers
Being able to connect with your customers is one of the most important parts of running a business. It's important because it helps you build trust with them and makes…
8 Performance and Growth Marketing Tactics You Won’t Hear Everywhere
Business marketers have a tremendous potential to design truly effective marketing strategies and massively grow their organisations. Every day, new methods, techniques, and technologies are introduced, and smart business…
Top Crypto Companies, Fighting for One Market in Nigeria!
The cryptocurrency market is expanding rapidly and Nigeria is one of the best markets for cryptocurrency. Nigeria has a young population, which means there are more investors interested in…
Promotional and Sales Marketing in Nigeria
To begin with, promotional marketing and sales are very different. Promotional marketing is focused on developing customer relationships. It is less about the sale itself and more about building up…
Launching A New Business in Nigeria, 10 Things You Need To Know.
When you're starting a new business in Nigeria it's not just about the product or service. It's also about the people who will be using your product or service…
Stand Out As A Business With Your Unique Selling Points.
A great product or service is not enough to make a business successful; you need a clear and compelling vision for what you're offering, and the people who want it.…
What happened to Mr. Biggs and lessons to be learnt from Mr. Biggs’ story.
The well-known fast food Mr. Biggs is having trouble competing in the quick service restaurant business while upholding its motto. Mr. Biggs was a popular fast food franchise in…
5 Top Successful Brands In Nigeria In 2022
Did you know that Nigeria has the most successful brands in Africa? We are going to look at the top 5 most successful brands in Nigeria in 2022. These brands…